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Launchfire Wins Gold at Hermes Creative Awards for 2nd Year

Digital promotions company recognized at international competition for work with Harris Teeter

OTTAWA, ON May 3, 2017 -- Launchfire, a leading digital promotions company, won Gold at the Hermes Creative Awards for their game-based promotion with American grocery chain, Harris Teeter. This is the second consecutive year that Launchfire’s work with Harris Teeter has been recognized by the international competition.

We're very proud of our work with Harris Teeter. Our goal is always to build engaging game-based sweepstakes that drive real results for our clients. It's an honour to have that work recognized by the Hermes Creative Awards.

AJ Pratt, co-founder of Launchfire

Harris Teeter Holiday Match & Win featured holiday themed recipes in a fun game-based sweepstakes. The promotion helped Harris Teeter and their CPG partners market their products and drive sales. For more information about Harris Teeter, visit: https://www.harristeeter.com/about-us.

About Hermes Creative Awards

Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.

About Launchfire

Launchfire (est 1999) turns boring stuff into games. The company helps retailers and CPG companies sell more stuff using game-based marketing. It also helps retailers, banks, and telcos better train their people by morphing training content into games. Launchfire offers an extensive suite of digital products to drive engagement and motivate end users.

Press Contact:

Nicole Titus



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About Launchfire

Launchfire is a game-based marketing and training company.

On the marketing side of our business we help leading North American retailers and package good companies drive engagement, product education and sales. Our marketing clients include Coca Cola, Cracker Barrel, Shoppers Drug Mart, Canadian Tire, CostCo, Sobeys, Overwaitea, etc. For more information about our promotion services visit: launchfire.com

On the training side of our business, our game-based training platform Lemonade helps leading North American banks and telcos save money by training their frontlines faster and more effectively. Our training clients include TD Bank, Middlesex, United, Bank of the West and Vancity. For more information about Lemonade visit: lemonadetraining.com